TRULY A GREAT BRAND

CO-RO

We rebranded a Caribbean soda brand called Great based on roots – from the ground up. Everything from a new logo, packaging, and a visual universe. With a modern minimalistic Scandinavian style and a youthful tone of voice, we gave praise to the roots that the soft drink contained.

TASK /

We were given the task to relaunch a Caribbean soft drink with a more nordic expression. With ginseng and ginger being the main elements, Great was to be positioned as a healthier alternative to soda without artificial additives.

INSIGHT /

As the new generations are becoming more aware and invested in their health, there is an increasing demand for natural ingredients.

IDEA /

To give life to a soft drink whose root ingredients are firmly planted in the soil.

Great_Banner_01
Great_Posters_Lime_01
Great_Posters_LemonGrass_01
CORO_Great_KV7
Great_Posters_Ginger_01
Great_Posters_Mint_01
Great_packaging_6pack_clean

CONTACT US THE
OLD SCHOOL WAY!

Reach out for a free workshop on branding towards the new generation.

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Unknown ApS / Gothersgade 107, 1. Th. 
1123 Copenhagen, Denmark / CVR: DK37941980