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INSTAGAMES

DIGITAL KAMPAGNE

Mission: Få unge til at interagere med Wolt på Instagram. Sværhedsgrad: Sværere end det lyder. Unge rangerer blandt eliten i at gennemskue reklamer og deres salgstricks, så vi valgte at camouflere vores kampagne som et spil. For at slippe for at skulle kode noget nyt, udnyttede vi de eksisterende funktioner på Instagram Stories såsom swipe, tap og hold, i vores små interaktive spil “Giv en hangry mad”, “Fang sushien” og “Hjælp buddet med at levere maden”.

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RESULTS /

EFFECT

The highest level of engagement for a Wolt campaign so far.

The highest level of engagement for a Wolt campaign so far.

EXPOSURE

Specifically tailored for Instagram Stories, the campaign ran on this platform for a month.

Specifically tailored for Instagram Stories, the campaign ran on this platform for a month.

VIL DU VIDE MERE?

Philip_WEB

CEO & PARTNER

PHILIP ENGELUND

philip@unknowncph.dk
+45 61 60 04 40

KONTAKT OS

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Unknown ApS / Gothersgade 107, 1. Th. 
1123 Copenhagen, Denmark / CVR: DK37941980